If you’re ready to grow your speaking business, Rory will walk you through a systematic approach to getting booked. You’ll learn the four essentials every speaker needs, what meeting planners look for, and where to focus as you work toward bigger stages and higher fees.
A speaking business can keep you very busy without getting you any closer to your next booking.
Website updates, outreach, networking, marketing. With so much to do, it’s hard to tell which efforts actually get you booked.
You’re already speaking and ready for better events, higher fees, and steadier bookings, but you’re not sure what needs to change.
Speaker bureaus, paid marketing, visibility tactics. Without knowing what meeting planners want, it’s easy to waste time and money.
You’ll learn what deserves your attention, what meeting planners look for, and a repeatable way to get booked.
Get a glimpse of what building a speaking business with greater clarity and focus can look like.
Learn the four essentials every speaker needs to get booked, then see where to focus as you work toward bigger stages and higher fees.
See the marketing mistake that keeps many speakers from creating opportunities, and learn how to spot where your own approach may need to change.
Learn what your marketing materials need to communicate and how to build one essential asset that helps buyers understand why they should book you.
See what separates breakout speakers from headliners, including how to develop original thought leadership that people remember and quote.
Understand the biggest misconception speakers have about why they get hired and what meeting planners are actually responding to.
Learn where to look for speaking opportunities and how to use fast-start outreach templates to begin pursuing your next engagements.
Anton Gunn was already getting paid to speak when he joined us. His message and marketing covered a wide range of topics, making it harder for people to understand what to hire him for.
We helped Anton sharpen his message around the audiences he was best positioned to serve. That focus gave him a clearer way to communicate his expertise and build his brand around the work he wanted to be known for.
In under five years of working with Rory and his team, Anton grew his business to $1 million in annual revenue. In 2026, he was inducted into the Professional Speaking Hall of Fame.
When Brittany Hodak joined us in August 2022, she had never been paid as a personal brand for her expertise. She wanted to build a speaking business around helping companies turn customers into superfans.
Working with us, Brittany developed her signature SUPER model, giving her expertise a clear framework she could teach. She brought that message to audiences through her book, Creating Superfans, and a compelling speaker video that helped showcase her work.
Brittany delivered more than 50 paid in-person keynotes in one year. By 2025, she was earning well over $1 million in annual revenue.
He helps experts communicate clearly, earn trust faster, and move the right people to take action. His work has been featured in The Wall Street Journal, Forbes, CNN, Entrepreneur, Inc., Good Morning America, and Fox News, and his TEDx talk has more than 5 million views.
Through Brand Builders Group, Rory has advised leaders including Lewis Howes, Ed Mylett, Amy Porterfield, Trent Shelton, Jasmine Star, Eric Thomas, Dr. Caroline Leaf, and John Maxwell.
I’m Rory Vaden, cofounder of Brand Builders Group. I built my speaking career from the beginning, when people didn’t know my name. I understand why getting in front of the right audiences can feel difficult when you’re trying to figure out which advice to follow.
In this training, I’ll share a systematic approach drawn from that experience and our work with speakers, so you understand how the speaking business works and can make more informed decisions about your own.
Whether you’re pursuing your first paid engagements or working to move beyond your current fee range, come ready to look closely at how you’re approaching your next opportunity.
Yes. We’ll cover the essential things speakers need to get booked and a systematic approach to pursuing speaking opportunities. If you’re trying to understand where to begin, those foundations will help you evaluate what to work on first.
The training also addresses speakers who feel stuck in the same fee range or want to pursue larger stages. We’ll explore the differences between breakout speakers and headliners, along with the marketing decisions that influence how you’re positioned.
Book More Speaking Gigs runs October 27–30, 2026, online.
The core live training takes place October 27–29 from noon to 1:30 p.m. Central Time. October 30 is reserved for an optional next-step session with separate participation requirements. I’ll explain those details during the event.
Yes. The registration price is $9 for the core BMSG training on October 27–29. The optional October 30 session has separate participation requirements, which will be explained during the event.
Watch the email address you use when registering. We’ll send your confirmation and instructions for accessing the training there.
We plan to email recaps and replay links after the training sessions.
Think about the next event where you’d love to speak. What would make your message the right fit for that audience?
During Book More Speaking Gigs, you’ll examine how you’re approaching your speaking business so you can see what deserves your attention next. You may find something to strengthen before pursuing a bigger stage or an opportunity you’ve been overlooking.
Join us October 27–30 and leave with a clearer path toward the speaking career you want to build.